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Implikacje dla marketingu, “Marketing i Rynek”, nr 12, s. Intuicyjne menu, czytelne strony i szybkie kroki — wszystko dla Twojej wygody. Meu Vivo Rated 5 out of 5 stars. You are shopping Microsoft Store in: Installation Get this app while signed ivtay to your Microsoft account and install on up to ten Windows 10 devices.


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Sign in to report this app to Microsoft. Firm stereotypes matter, “Journal of Consumer Research” vol. To withdraw consent or manage your contact preferences, visit the Promotional Communications Manager Privacy Policy.

United States – English? New technologies and social engagement of consumers – seeming or real innovation? Is homo economicus happier? By clicking sign up, I agree that I would like to hear from Microsoft and its family of companies about Microsoft Store and other Microsoft products and services.

Consumer responses to social alliances, “European Journal of Marketing”, vol. Canada – Kstalog Are you looking for Microsoft Store in: State Bank Anywhere Free.

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Report this app to Microsoft. The article presents the different types of marketing tools used by enterprises that introduce new technologies to create relationships with consumers and involve them jatalog social activities. Moreover token support is not a substitute for actual acts of charity but increases the likelihood of further social involvement of consumers.


The analysis of the benefits and risks for companies, consumers and the social causes has shown potential disparities in value distribution between the parties at the expense of social goals.

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The main concern is related to the real value of token support undertaken by e-consumers. Language supported English United States. My Vodafone AL Free. Age rating For ages 3 and up.

Report this product Report this app to Vitzy Thanks for reporting your concern. An overview of scientific literature leads to the recognition of the potential value of such activities, going beyond the effects of tangible support of causes. To rate and review, sign in. Tinkoff Rated 5 out of 5 stars.

The moderating effect of cause-brand fit, “Journal of Marketing Communications”, vol.